Curly hair care for every curl type
DEFINED CURLY HAIR WITHOUT COMPROMISE
Curl pattern, type 2 waves through type 4 coils, changes what your hair needs to stay hydrated and defined. Our curl range is built around ingredient matching rather than a single formula for every texture, so a wavy 2C curl and a tightly coiled 4C curl each get what they actually need.
DISCOVER THE FULL CURL RANGE
BEFORE & AFTER CURL RESULTS
Soft, defined curls without the crunch — Explore our customer's before and after's using our Curl range
NEW
Elasticizer Extreme Curl Cream
*INDEPENDANT USER TRIALS
Key Curl Care Ingredients.
Oil & Butter Nutri-Elixir
Phytolastin, enhances suppleness and helps retain moisture. Babassu Oil conditions and nourishes the hair, while Olive Oil – high in Vitamin E and essential fatty acids - helps hair look shiny, smooth and healthy.
Plant-Based Polymer
Rich in Chia and Flaxseed polysaccharides. It adheres to the hair fibre, forming a flexible and resistant film, for long-lasting curl definition.
Protein Rich Blend
A plant-based, protein-rich blend, with an amino acid profile optimised to improve the overall quality of damaged and fragile hair.
Copolymers & Dimethicone
Copolymers help deliver curl retention to ensure your styles last longer. Whilst Dimethicone boosts shine and adds softness to your hair.
CURL CARE
YOUR QUESTIONS ANSWERED
How do I clean my scalp properly without ruining my natural curl definition?
Focus cleansing on the roots. Gently massage cleanser into the scalp with your fingertips for around 60 seconds, avoid rubbing shampoo down the mid-lengths or ends, and let the rinse water clean the lengths naturally.
Yes, focus on cleansing on the roots. Gently massage cleanser into the scalp with your fingertips for around 60 seconds, avoid rubbing shampoo down the mid-lengths or ends, and let the rinse water clean the lengths naturally.
To combat this without drying your hair out, use our osmolyte-powered Flaky/Itchy Scalp Hydrating Curl Shampoo to deep-clean the root area while safely preserving the lengths.
Avoid towel-rubbing, which disrupts curl pattern. Blot excess water with a microfibre towel or cotton t-shirt, then dry with a diffuser on low heat and low speed, tilting your head forward and resting curls gently into the diffuser bowl.
Summer humidity forces moisture-starved curls to absorb water vapour from the air, swelling the shaft and lifting the cuticle into frizz. Winter indoor heating strips moisture out, leaving hair brittle. A hydrophobic-barrier curl cream helps stabilise texture across both conditions.
Most curly textures do best washed one to three times a week; curly hair is naturally prone to dryness, and daily washing strips the lipids it needs to stay supple. A sulphate-free, targeted cleanser between full washes can refresh the scalp without drying the lengths.