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Elasticizer Deep-Conditioning Treatment 500ml

Elasticizer Deep-Conditioning Treatment 500ml
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One Size
500ml (Price per ml: £0.13)
£69.00
Choose a free deluxe sample at checkout!
The Original Multi Award Winner.

Restore Your Hair’s Natural Bounce & Shine

Hydrates Dry Hair
Conditions & Repairs
Strengthens/Reduces Breakage
Adds Shine & Gloss
Adds Flexibility and Bounce
Reduces Frizz
Improves Hair Health
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1 Sold Every Minute

Loved By Our Customers...

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“It looks like completely new hair! Stronger, smoother and easier to manage”

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“It feels a lot sleeker and it's a lot easier to run my hands through”

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Key Ingredients.

Hydrolyzed Elastin, Castor Oil, Olive Oil & Glycerin

Hydrolyzed Elastin ensures your hair breaks less, by providing stretch and strength, while Castor Oil and Olive Oil rehydrate your hair to make it look shiny and healthy.

100% Recyclable
CO2
Negative
Cruelty-Free
Sugarcane Bio-Plastic
Step by Step Guide

How to Apply

The Elasticiser is very easy to apply. Watch our step by step video or read our application instructions courtesy of our very own trichologist, Anabel Kingsley.

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Before & After

What Makes Elasticizer Different?

Most other masks are ‘leave-in’ meaning the product sits on the hair and can weigh it down over the course of the day. As a pre-shampoo treatment, Elasticizer is absorbed into the hair, while the residue is then washed away.

Elastin is a flexible protein naturally found in the building blocks of the hair.

It is what gives hair an elastic effect to help strands stretch without breaking when under tension, creating stronger hair and reducing breakage.

When using ‘neat’ oil directly on hair, it can create a barrier that will prevent active ingredients from being absorbed. Our emulsified oil blend of castor and olive allows Elasticizer to provide the benefits of oil, such as incredible shine and moisture, while also allowing our active ingredients to penetrate and strengthen the hair.

This unique formula is still used as part of the hair treatments received by every Client who visits our award-winning Clinics in London and New York.

Need to know a bit more?

Frequently Asked Questions

Elasticizer is best used regularly, so most people benefit from treating themselves once or twice a week. You will see immediate results from the very first use – but the longer you use it, the better hair will become over time.

Our tip is to start with a small amount and add more if you need it. If you feel the Elasticizer is really sinking in and visibly disappearing, then keep applying more until your hair feels slippery and covered. You can’t use too much! Your hair will only absorb as much as it needs, and you’ll be shampooing away any excess. The more out-of-condition and dry your hair is, the more Elasticizer it will drink in.

You can! If you are someone who prefers to shampoo in the morning, then you might find it is more convenient to apply Elasticizer before bed. It’s a good idea to wrap your hair in a microfibre turban overnight to keep it nice and secure. Then rinse well, shampoo and condition as normal the next day. If you have fine hair, shampoo twice.

Elasticizer is designed to be shampooed away, so for most hair types it is too heavy to be simply rinsed off. However, those with very curly hair sometimes feel it works well when used as a post-shampoo conditioner, and can really tame and smooth frizziness.

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Step by Step Guide

How to Apply

  1. First, use your regular shampoo to ensure hair is clean and free from product build-up.
  2. Rinse well and apply Pure Blonde Booster Shampoo, massaging gently into the hair for 60 seconds.
  3. Rinse thoroughly.
  4. Follow with our Philip Kingsley Colour-Correcting Mask for optimum results.
  5. Use once per week. All hair will react differently, so test a small section of your lightest hair before first use. Wait at least two weeks after having hair coloured, bleached or permed before using.
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Need to know a bit more?

Frequently Asked Questions

No, you should use this once a week, following your regular shampoo.

Once a week. All hair will react differently, so test a small section of your lightest hair before use.

You should wait at least two weeks after having hair coloured, bleached or permed before using.

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Customer Reviews

Average rating from 348 reviews

Feedback based on 348 reviews